DATA PROCESSING AGREEMENT (DPA)
Last Updated: June 2026
1. Purpose
VisionVal GmbH is committed to protecting personal data and ensuring compliance with applicable data protection laws, including:
- EU General Data Protection Regulation (GDPR)
- UK GDPR
- German Federal Data Protection Act (BDSG)
- Applicable local privacy regulations
Where VisionVal processes personal data on behalf of customers, such processing is governed by a Data Processing Agreement (“DPA”) in accordance with Article 28 GDPR.
2. Roles and Responsibilities
Customer as Data Controller
The customer determines:
- The purpose of processing
- The categories of data processed
- Retention requirements
- Lawful basis for processing
VisionVal as Data Processor
VisionVal processes personal data only:
- On documented instructions from the customer
- For agreed contractual purposes
- In accordance with applicable laws
VisionVal does not sell, rent, or otherwise exploit customer data for its own purposes.
3. Types of Processing Activities
Depending on the deployed solution, processing may include:
Retail Analytics
- Visitor counting
- Occupancy monitoring
- Queue analysis
- Heat mapping
- Customer journey analytics
- Store performance analytics
People Flow Management
- Crowd density measurement
- Flow pattern analysis
- Congestion monitoring
- Capacity management
Building Analytics
- Space utilization monitoring
- Workplace analytics
- Occupancy measurement
Smart City Solutions
- Public space monitoring
- Traffic flow analytics
- Infrastructure optimization
4. Categories of Data
The categories of personal data may include:
- Video streams
- Sensor observations
- Device identifiers
- Network metadata
- Location-related information
- Event logs
- System audit logs
VisionVal encourages customers to minimize personal data collection wherever possible.
5. Special Categories of Data
VisionVal solutions are not designed to intentionally collect special categories of personal data under Article 9 GDPR.
Customers remain responsible for ensuring lawful processing if such data may be captured within their deployment environment.
6. Security Measures
VisionVal implements appropriate technical and organizational measures including:
Technical Controls
- Encryption in transit
- Encryption at rest
- Network segmentation
- Access controls
- Multi-factor authentication
- Secure APIs
- Security monitoring
Organizational Controls
- Confidentiality agreements
- Security awareness training
- Role-based access controls
- Incident response procedures
- Supplier risk management
7. Subprocessors
VisionVal may engage approved subprocessors for:
- Cloud hosting
- Data storage
- Monitoring services
- Technical support
- Infrastructure management
Customers may request information regarding authorized subprocessors.
8. International Data Transfers
Where transfers occur outside the EEA or UK, VisionVal implements appropriate safeguards including:
- Standard Contractual Clauses (SCCs)
- UK International Data Transfer Addendum
- Adequacy decisions
9. Data Subject Rights
VisionVal assists customers in responding to requests relating to:
- Access
- Rectification
- Erasure
- Restriction
- Portability
- Objection
Requests should generally be directed to the data controller responsible for the deployment.
10. Security Incidents
VisionVal maintains procedures for:
- Detection
- Investigation
- Containment
- Notification
- Remediation
of security incidents and personal data breaches.
11. Data Retention and Deletion
Personal data is retained only for the duration required by contractual instructions or legal obligations.
Upon termination of services, customer data will be returned or securely deleted in accordance with contractual requirements.
12. Contact
VisionVal GmbH
Finkenweg 7
85467 Neuching
Germany
Email: privacy@visionval.eu
