COOKIE POLICY

Last Updated: June 2026

1. Introduction

This Cookie Policy explains how VisionVal GmbH (“VisionVal”, “we”, “our”, or “us”) uses cookies and similar technologies on www.visionval.eu.

This policy should be read together with our Privacy Policy, which explains how we process personal data.

By continuing to use our website, you acknowledge the use of cookies as described in this policy. Where legally required, non-essential cookies will only be activated after obtaining your consent.


2. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website.

Cookies help websites function properly, improve user experience, remember preferences, and provide information about website usage.

Cookies may be:

  • Session Cookies (deleted when you close your browser)
  • Persistent Cookies (stored until they expire or are deleted)
  • First-Party Cookies (set by VisionVal)
  • Third-Party Cookies (set by external service providers)


3. Why We Use Cookies

VisionVal uses cookies for the following purposes:


Essential Website Functionality

These cookies are necessary for:

  • Website operation
  • Security functions
  • User authentication
  • Load balancing
  • Cookie preference management

These cookies cannot be disabled through our consent tool because they are necessary for the operation of the website.


Performance and Analytics

These cookies help us understand:

  • Website traffic
  • Visitor behavior
  • Page performance
  • Error monitoring
  • User experience improvements

Examples may include:

  • Google Analytics
  • Google Tag Manager
  • Microsoft Clarity
  • Matomo
  • Similar analytics tools

These cookies are only activated with your consent where required by law.


Functional Cookies

Functional cookies may be used to:

  • Remember user preferences
  • Store language settings
  • Improve user experience
  • Personalize website functionality


Marketing and Advertising Cookies

Where applicable, VisionVal may use cookies that:

  • Measure campaign effectiveness
  • Track website conversions
  • Deliver relevant advertising
  • Support remarketing activities

These cookies are only activated after your consent.



4. Cookie Categories

Strictly Necessary Cookies

Purpose: Enable basic website functions and security.

Legal Basis: Article 6(1)(f) GDPR and §25(2) TDDDG.

Consent Required: No


Functional Cookies

Purpose: Remember user settings and preferences.

Legal Basis: Article 6(1)(a) GDPR.

Consent Required: Yes


Analytics Cookies

Purpose: Measure website performance and visitor interactions.

Legal Basis: Article 6(1)(a) GDPR.

Consent Required: Yes


Marketing Cookies

Purpose: Advertising and campaign measurement.

Legal Basis: Article 6(1)(a) GDPR.

Consent Required: Yes


5. Third-Party Services

Depending on the services enabled on the website, VisionVal may use third-party providers such as:

  • Google Analytics
  • Google Tag Manager
  • Microsoft Clarity
  • Microsoft Advertising
  • LinkedIn Insight Tag
  • YouTube
  • Vimeo
  • HubSpot
  • Microsoft 365

Third-party providers may place cookies and process data according to their own privacy policies.

Where personal data is transferred outside the European Economic Area (EEA), appropriate safeguards such as Standard Contractual Clauses (SCCs) are implemented.



6. Managing Your Cookie Preferences

You may manage your cookie preferences at any time by:

  • Using the cookie preference center available on our website
  • Changing browser settings
  • Deleting previously stored cookies

Please note that disabling certain cookies may affect website functionality.



7. Browser Controls

Most browsers allow you to:

  • View stored cookies
  • Delete cookies
  • Block cookies
  • Receive notifications when cookies are set

Instructions can typically be found in your browser’s Help section.


8. Consent Management

VisionVal uses a Consent Management Platform (CMP) to record and manage user consent in accordance with:

  • GDPR
  • TDDDG
  • ePrivacy requirements

Users may withdraw consent at any time through the cookie settings interface.

Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.



9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

  • Changes in legislation
  • Changes in technology
  • Changes in website functionality
  • Introduction of new services

The latest version will always be available on this page.



10. Contact

If you have questions regarding our use of cookies, please contact:

VisionVal GmbH

Finkenweg 7

85467 Neuching

Germany

Email: privacy@visionval.eu